1 Lifestyle & Culture

16 Apr 2025 4 min read

Yasmeen Alshathry: Reimagining Luxury Through Culture, Craft, and Conscious Strategy

Yasmeen Alshathry, the CEO of CLÉ and a member of the GPHG Academy, is pioneering a new vision of Saudi luxury—where timeless craftsmanship meets personal connection, cultural pride, and global sophistication.

17 Feb 2025 2 min read

A Beacon of Inspiration: The Story of Noura Faisal Al Saud

Noura Faisal Al Saud is redefining Saudi culture and fashion, championing innovation while preserving heritage. From organizing Saudi’s first Fashion Week to leading cultural initiatives aligned with Vision 2030, her journey inspires Saudi women to break barriers and shape the future.

01 Feb 2025 4 min read

Eman AlAjlan: A Visionary Saudi Fashion Icon Redefining Elegance

Discover the inspiring journey of Eman AlAjlan, a visionary Saudi fashion designer redefining haute couture, bridal, and ready-to-wear fashion. Explore her unique collections, design philosophy, and global impact. ✨

31 Jan 2025 4 min read

Abadia: Pioneering Ethical Fashion and Inspiring the Next Generation of Saudi Designers

Discover the inspiring journey of Abadia, a Saudi ethical fashion brand co-founded by Shahd AlShehail. Learn how it blends heritage with innovation, empowers artisans, and sets a global example for sustainable and purpose-driven design. Perfect inspiration for aspiring designers.

18 Jan 2025 5 min read

Bridging Cultures Through Style: How Saudi Orchestra's Designs Showcase Heritage on the Global Stage

The intricate artistry of Saudi heritage finds a modern twist through Saudi Orchestra’s latest fashion designs. These creations have not only revitalized traditional garments like the Thobe Al-Nashl but also introduced Saudi culture to the world stage through fashion.